Must read- Marketing OVERDOSE

http://marketingoverdose.org/documents/ci_pharma_2007.pdf

Quote from report:

"This report reveals that the pharmaceutical industry’s
marketing practices in developing countries blatantly and
with relative impunity continue to:

• Unduly influence prescribing patterns of health
professionals

• Promote irrational drug use among consumers

• Exercise double standards in the information contained
in promotional material for these countries compared
to industrialised countries"

ahem... pharma marketers, found your conscience yet?